Why this matters in cannabis
Sixty-eight percent of cannabis purchases start with a local search. Buyers type "dispensary near me," "weed delivery [city]," and increasingly "best cannabis store in [neighbourhood]", and the businesses that show up in the Map Pack and the first page of results capture the vast majority of those clicks.
AI search is moving fast. ChatGPT, Perplexity, Gemini, and Google's AI Overviews are starting to answer "where should I buy" questions directly. The brands cited in those answers are the ones that built entity-level signals across their site, schema, and external mentions before the rest of the industry caught on.
The work is technical but the outcome is simple: when a Canadian buyer searches for what you sell, your store appears, your products appear, and your brand gets cited. Everything else in the marketing stack is downstream of being found.
What you get
- →Rank in "dispensary near me" searches across every neighbourhood you serve
- →Show up in Google's Map Pack when buyers compare nearby stores
- →Get cited by ChatGPT, Perplexity, and Gemini when consumers ask AI for recommendations
- →Build topical authority on the questions your customers actually ask
- →Track competitors and respond to algorithm shifts inside 48 hours
- →Audit and recover keywords you used to rank for but lost
The services we deliver
Local SEO
Own your neighbourhood before someone else does. Google Business Profile optimization, citation building, map pack strategy, and review generation for cannabis dispensaries.
Explore →Search Visibility
Organic search strategy monitoring with 500+ keywords tracked, competitor alerts, and monthly strategic reviews.
Explore →Competitor Audits
Reverse-engineer competitor strategies with keyword gap analysis, content audits, backlink reviews, and priority action matrices.
Explore →AI Visibility
Entity-first SEO strategy for visibility in ChatGPT, Claude, Perplexity, and Gemini. Make AI recommend your dispensary.
Explore →"Chris is the quintessential SEO expert. He understands Google inside out and knows how to position your business at the top.
Ready to outmanoeuvre the competition?
Book a 30-minute discovery call. No contracts. No pressure. Just a clear look at where you stand and where you could be.
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